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Keeping up with today’s consumers is a never-ending journey. Just when you think you’ve nailed down your marketing plan, their media habits have shifted. Consumers today also expect brands to act more human than ever; relatable, approachable, thoughtful, empathetic, purpose-driven.
Hear what today’s biggest brands and media companies are doing to meet audiences’ ever-evolving expectations. This half-day event will explore how their consumers are engaging with new and emerging media, and how these shifts impact marketers.
11:45AM Seated Lunch
5:00PM Cocktail & Networking Reception
Renaissance Boston Waterfront
606 Congress Street, Boston, MA, 02210, United States
Members: $250Non-Member: $300*Tickets are non-refundable.
Please contact Meghan Murphy with questions: firstname.lastname@example.org
By registering for this event, you give The Ad Club permission to contact you via email.
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